GMA News Online has highest weekly users among PH online brands —Reuters study

GMA Network Inc.'s news website GMA News Online continued to have the highest weekly use among various online news brands, according to the Reuters Institute for the Study of Journalism’s 2024 Digital News Report (DNR). 

The latest DNR showed that GMA News Online had a weekly use of 45%, marking the fourth straight year since 2021 that it topped other online news media sites. 

Here’s how the online brands fared in weekly users in the latest report: 

• GMA News Online - 45%
• ABS-CBN News Online - 40% 
• Philippine Daily Inquirer online - 30% 
• Rappler - 23%
• Philippine Star online - 21% 
• TV5 News online - 21% 
• Yahoo! News 21%
• CNN Philippines online - 19%
• Manila Bulletin online - 18% 
• PEP.ph -17% 
• MSN News - 11% 
• DZRH online - 10% 
• Manila Times online - 10% 
• Local television news sites online - 10% 
• SunStar online - 8% 
• BBC News online -8% 

The Reuters Institute noted that online and social media “remain the most popular sources of news in the Philippines with our more urban sample.” 

The DNR suggested that 82% of Filipinos go to online platforms as their source of news, 63% from social media,  46% from television, and 13% from print media. 

Further, the latest DNR showed that the Kapuso network remains the most popular source of news in the Philippines with a trust rating of 72%. 

It was followed by TV5 with 67%; the Philippine Daily Inquirer with 66%; and Manila Bulletin, Super Radyo dzBB, and The Philippine Star all with a 65% rating.

Also included in the survey were ABS-CBN and DZRH  with 64%; local or regional newspapers and TeleRadyo with 60%; Radyo  Pilipinas with 59%; state-run PTV with 58%; SunStar with 53%; Abante with 49%; and Rappler with 46%.

The brand trust survey asked respondents to scale local news brands from 0 or “not at all trustworthy” to 10 or  “completely trustworthy” in terms of trust in the news output of brands. 

The Reuters Institute noted that only the mentioned brands were included in the survey, and results “should not be treated as a list of the most or least trusted  brands as it is not exhaustive.”

Reuter Institute’s DNR is based on research conducted by a YouGov survey of individuals from 47 countries,  conducted at the end of January or the beginning of February 2024. The  Philippines had a sample size of 2,014 for the latest survey period. —NB, GMA Integrated News