GMA Public Affairs' Virtual Visita Iglesia: When tradition goes digital

 

Now that social media is a favorite pastime of Filipinos, do we still have time for traditional practices such as Visita Iglesia?

With GMA Public Affairs’ Holy Week campaign, observing this age-old tradition is just one click away!

On Holy Week, GMA Public Affairs’ Social Media Team introduces its first ever, immersive Virtual Visita Iglesia. The campaign offers an interactive video tour to 16 of the most beautiful heritage churches in Metro Manila, Pampanga, and Bulacan via your favorite Public Affairs programs’ Facebook pages. Each virtual tour is made even more special with the ground-breaking 360-degree video technology on Facebook.

While past virtual tours use photos, the 360-degree video technology gives Facebook users a different kind of spiritual experience as followers can manually scroll and scan a particular church through its 360-degree view.

Each prayer for Stations of the Cross will be narrated by some of GMA Public Affairs' well-respected personalities such as Jessica Soho, Vicky Morales, Arnold Clavio, Sandra Aguinaldo, and Kara David, among others.

Tapping technology and social media, GMA Public Affairs’ Social Media Team  offers an alternative yet accessible way of remotely observing the annual Visita Iglesia, which is also perfect especially for our Overseas Filipino Workers.

Virtual Visita Iglesia will launch on Maundy Thursday, March 24, on GMA Public Affairs’ Facebook page (www.fb.com/GMAPublicAffairs). The opening prayer will be voiced by multi-awarded broadcast journalist, Jessica Soho, after which, a link at the end of each video’s caption will lead to the next participating Public Affairs program page.

GMA's Virtual Visita Iglesia does not only aim to keep our Catholic traditions alive, it also uses technology to bridge the gap of distance—both physical and spiritual.---ARP, GMA Public Affairs

For more information about the Virtual Visita Iglesia campaign and your favorite Public Affairs and News TV programs, make sure to follow GMA Public Affairs’ social media accounts:

Facebook: www.fb.com/GMAPublicAffairs

Twitter: https://twitter.com/GMA_PA

Instagram: https://www.instagram.com/gmapublicaffairs/