PH Consulate's parol brings Filipino Christmas spirit to Manhattan

LOS ANGELES, California — The Philippine Consulate General in New York City has lit up a stunning six-foot light-emitting diode (LED) Christmas lantern displayed prominently in front of the consulate.

This vibrant LED parol is visible to passersby along Manhattan's busy 5th Avenue, a globally renowned destination visited by millions of tourists from various countries during the Holiday season.

The annual parol lighting has become a cherished tradition for the consulate, celebrating Christmas as part of the festivities at the Philippine Center.

Additionally, a large LED screen outside the consulate showcases breathtaking destinations across the Philippines, supporting the Department of Tourism's "Love the Philippines" campaign, which seeks to attract global travelers to visit the country.

Tourism Attaché Francisco Lardizabal highlighted the campaign's focus on Gen Z travelers, saying:

"Our main goal is to make this appealing to Gen Z, which is why the design was tailored for them. Secondly, of course, we are doing this to promote our current campaign, 'Love the Philippines.' That's why on the right side, we highlight travel, and on the left, we showcase the parol..."

This initiative demonstrates a vibrant blend of Filipino culture and tourism promotion, inviting international audiences to explore the beauty of the Philippines. — VDV, GMA Integrated News