Michelin opens new PH office in Alabang

Michelin on Thursday announced the opening of its new official office in the Philippines, which will focus on strengthening the brand in the Philippines, and invest in local talents moving forward.

The new office — located in the Polaris Building, Filinvest Corporate City, Alabang in Muntinlupa City — will serve as a hub for enhanced customer engagement and support, to reflect its “dedication to the growing Filipino market.”

“We are excited to open our new office in the Philippines. We recognize the country’s strong market potential, and this move enables us to reinforce our partnerships, enhance customer support, and further establish Michelin as the preferred choice for mobility solutions in the region,” Michelin Asia Pacific (Singapore) Philippines Branch Office managing director Jonathan Khong said.

According to Michelin, the new office will strengthen collaboration with local partners, provide them with better resources, tools, and expertise to enhance their business operations, and boost the Michelin brand in the country.

The opening of the new office also “reflects Michelin’s continued dedication” to the Philippines, and will strengthen sales and after-sales services through support to partners, and investment in developing local talents.

“Our goal is to be a trusted partner in the Philippines, contributing to the country’s development and providing innovative solutions that meet the needs of our customers. We are committed to building a strong and sustainable presence in the Philippines,” Khong said. —Jon Viktor Cabuenas/RF, GMA Integrated News