Ministop chain of stores is now Uncle John’s
Robinsons Convenience Stores, Inc. (RCSI) on Thursday announced that it would rename its Ministop convenience stores to Uncle John’s.
According to a statement from the Gokongwei group, the new name banked on the popularity of chain of store’s Uncle John's Fried Chicken.
“It is also a celebration of the legacy of the late founder, Mr. John Gokongwei, Jr. of Robinsons Retail, the holding company of the convenience store chain,” the statement read.
The new banner name was the winning entry in a contest, which asked for suggestions for a new name for the store.
With over 80,000 participants, Uncle John’s came up as the top choice among the entries.
“Uncle John's has become a household name for consumers on-the-go, looking for convenient options without sacrificing quality and taste in food,” said Suresh Ramalinggam, General Manager of Robinsons Convenience Stores Inc.
“Using it as the platform in the reinvention of our stores provides us with a stronger brand story that our customers can relate to,” Ramalinggam added.
In February this year, Robinsons Retail acquired the 40% stake of Ministop Japan in RCSI. With this, RCSI is now a 100% Filipino owned company. —NB, GMA News