A "Chairman's Treat" for all to celebrate this fast food's milestone

Being chairman of several large corporations in various industries,  Dr. George T. Yang has always had a head for business. Of those, however, he is most known for bringing in McDonald’s to the Philippines, transforming the American brand to cater to the Filipino palate.

1981: Dr. George T. Yang opens first McDonald’s restaurant in the Philippines in Morayta, Manila. Since the start of its operations, McDonald’s has practiced direct hiring of its crew and managers. From McDonald’s Philippines Facebook page.

Becoming a household name started almost 37 years ago, when Dr. George T. Yang opened the first ever McDonald’s store in Morayta, Manila in 1981. Five years into his franchise, he started to add familiar food to the local menu, meals that Filipinos love. Noticing how his family always looked for spaghetti on special occasions, Yang introduced the McSpaghetti to McDo customers, one that has a sweeter and distinct Pinoy taste. Then, in 1993, the McDonald’s master franchise holder put a Filipino twist to the classic hamburger through the Burger McDo. Both food items are unique to McDonald’s branches in the Philippines and paved the way for McDonald’s Philippines to successfully introduce menu items that are not on the standard global menu.

Photo from McDonald’s Philippines.

To this day, both items are favorites—proof that Dr. George T. Yang has made the brand Pinoy. This year, McDonald’s Philippines celebrates these milestones as well as the 80th birthday of Yang, its chairman and founder with Chairman’s Treat! From 2pm to 4pm on September 27, 2018, you can buy one McSpaghetti McSaver Meal and get a free Burger McDo!

Enjoy this truly Pinoy combo via dine-in, takeout, and drive-thru as you say, “Love ko ‘to.”