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#PINNED: Understanding “dopamine dressing” and fashion under the new normal
#Pinned makes it easier for young Filipinos to discover meaningful and enriching stories to separate music from the noise, wheat from the chaff, and flowers from the weeds. Our stories are written by young creatives who made it their life mission to know everything there is to know about how fellow young adults can make the most out of their limited downtime.
Summer is just around the corner and with the reopening of some industries that were halted due to the COVID-19 pandemic, now is the perfect time to check your wardrobe to see what’s still in, what clothes still fit (sob), and what pieces can be repurposed.
The right outfit helps men and women to express their personalities and what they want to portray outside the comfort of their homes. But after years of dressing in pajamas all day, how would Filipinos dress for a new normal world and a post-pandemic future?
Dress for your happiness – not for others’ approval
"Dopamine dressing" is the 2022 fashion trend named by international fashion experts and psychologists that promises fun, aesthetics, creativity, and good mental health.
Scientifically, dopamine is a chemical messenger in the body that creates a feeling of memory, motivation, and pleasure – and we need more of it. A study by Hajo Adam and Adam Galinsky from the Journal of Experimental Social Psychology also proves that a person’s clothing may have a direct impact on one’s confidence and psychological processes.
So, in order to dress comfortably with Dopamine Dressing, Juan won’t simply pick his usual pre-pandemic office wear like he usually does when he returns to the office. Instead, he will consider the style and colors that made him happy based on his own happiness scale. He might look good in a white shirt, but whenever the color made him remember the sadness of being confined in a hospital during the pandemic, Juan will go the other way and wear this black Bench Printed Sweatshirt he got from the Lazada 3.3 Birthday Opening Sale which makes him feel at home. THAT comfort in wearing a black sweatshirt is the feeling that he wants to carry on to his daily work.
Dopamine dressing depends on one’s mood and happiness and not on others’ approval.
ICYMI: You don’t need a special occasion to dress up
Gone are the days when Maria would only wear her special dress or stilettos for a particular event. While most of us enjoyed the comfort of pajamas and the warmth of sweaters at home, some Filipinas learned power dressing during their home confinement. Some started watching fashion vlogs and Heart Evangelista’s IG reels, others discovered their own style while experimenting with what’s yay or nay behind their compulsive shopping.
Fun activities like road trips, a day on the beach, and an outdoor adventure in the wilderness with friends and family all deserve a nice Spring-Summer Collection Sale from Shein’s 3.3 Fashion Kick-Off.
When choosing her outfit for a long road trip, it is important that Maria feels comfy in between summer outings and traffic jams with a white puff-sleeve top with lace-patterned shorts. She also makes sure to connect with nature by donning a pink floral chiffon crop top that is perfect for an outdoor picnic. Maria also wants to look her best for her 'rare' beach photos with an eye-catching summer midi dress that complements the beauty of the ocean to her carefree look.
These are part of the upcoming Shein 3.3 Sale til March 7, 2022, featuring discounts up to 85% off on select items.
Comfort is king
Dopamine dressing is predicted as the yearlong 2022 trend that involves power dressing with the intent of boosting the mood.
There are no guidelines for comfortable clothing. Whatever feels right and appropriate for the setting is allowed – be it a posh ensemble or repurposed pieces perfectly put together, you can flaunt it. People started the mix and match game, combining formal blazers with casual tops, yoga pants with heeled sandals, and (an unworn 2020) high-cut bikini with a nice pair of jeans.
It also made sense now how the retro tie-dye made a major return, and fitspos loved wearing bright-colored workout clothes like this Lotus Activewear Lexie Jacket and Shorts Set from Shopee 3.3 Consumer Day Sale. Pastel and vibrant colors help people feel energized and recharged for the day.
The transition to Alert Level 1 does not mean that the pandemic is over. However, dopamine dressing just started for the Filipinos who want to wear a piece of comfort whenever they go out. Face the world with confidence and shop with free shipping vouchers and discounts this 3.3 Sale.
