How can you practice humility as an influencer? Inka Magnaye shares her take

Inka Magnaye may be known mainly as the voice behind the Philippine Airlines' in-flight reminders, but she is also a TikTok personality with 1.8 million followers.

In an episode of "The Howie Severino Podcast," the voice actress shared her thoughts on online culture and the influencer industry.

"I don't wanna offend anyone but it's egotistical, you know. It's based off on your—most often—looks. It's very easy to see that, 'Okay. At first glance, this is kinda shallow.' I understand," she said.

"It's very easy to, you know, 'pag nadadala ka sa ano, 'Oh, people like it because I look good here.' It happens, of course. Even to me," she added.

Addressing the veteran journalist's question on how humility can be practiced in the TikTok age, Inka said it is important to be conscious of your purpose in social media platforms.

"It goes down to the core of what you're doing," she said. "Why are you posting these things? Is it to help people? Is it to teach people? What are you trying to impart? What message are you trying to send?"

"An awareness and just like a constant checking in with yourself like, 'Hey! This isn't all about you. Why are you doing this in the first place? What is your original goal? What do you want to do?'"

Citing other influencers as an example, Inka said she noticed how they would use their pretty content to campaign for their advocacies.

"Their fans follow them because they like their faces and they'll take that opportunity, post a picture of their face and then in the bottom, it's like, 'Please donate to the shelter because they need like this, like that,'" she said.

She said new influencers are now realizing than they can be deeper with their messages.

"Of course, there is always the need for looking at really pretty things, handsome people," she said. "But also, I feel like there is a great balance now and influencers who want to be something more than just whatever, just this, just that."

Inka acknowledged that "woke culture" can be "overbearing" but it can help people become aware of social issues.

"That's the beauty of working on the internet now," she said. "You can learn so much in such a small amount of time and you can be influenced by so many. It's such an interesting world."

Inka shot to popularity last year after posting a video of her and her mom Lindy reciting PAL's in-flight reminders.

She is also known for a podcast titled "Sleeping Pill," which helps listeners sleep better at night through her soothing voice and affirmations.

Launched last May 2020, the "Sleeping Pill" podcast now has more than 70 episodes and has listeners from 80 countries.

—Franchesca Viernes/MGP, GMA News