'Lumpia Queen' Abi Marquez bags silver at 19th Annual w3 Awards
All hail the Lumpia Queen!
Abi Marquez, famously known as "Lumpia Queen" on social media, won a silver award in the Media/Entertainment category for Social Features — Best Overall Social Presence at the 19th Annual w3 Awards.
With an estimated combined following of 5.1 million on TikTok and Instagram, Abi is among the food content creators who are leading the pack in championing Filipino food and heritage. One of her most popular videos is a Jollibee-inspired peach mango pie created with lumpia wrappers.
Abi's latest award not just recognizes her contributions to the social media landscape, but also her commitment to proudly highlight Filipino food anywhere and everywhere.
It also joins her roster of impressive accolades, which include the People's Voice Winner in Social award (Food & Drinks category) at the 28th Annual Webby Awards, the Foodie Creator of the Year at the TikTok Awards 2023, and a bronze award for Best Campaign by a Mega Influencer at the Hashtag Asia Awards 2024.
She is also a 2024 James Beard Media Awards nominee, and has been named on Forbes 30 Under 30 Asia 2024 and the Tatler Asia Gen.T List of 2024.
This year's w3 Awards comprised strong competitors. Other silver winners in the Social category include Narratives Inc., Waymaker Projects, Scopely, and more, whereas First We Feast (Hot Ones Instagram), AARP TikTok Channel, Bank of America - Enterprise Creative Solutions, and What Is Productions, among others, took home gold.
“Abi’s remarkable ability to blend creativity with social media has rightfully earned her the Best in Silver in the 19th Annual w3 Awards,” said Kat Bautista, COO of NYMA, the talent management team representing Abi, in a press release.
“NYMA takes immense pride in Abi’s achievements, as they not only signify her personal success but also represent a collective triumph for Filipinos. Her accomplishments reflect our shared pride and progress."
The annual w3 Awards recognizes excellence in websites, advertising and marketing, mobile sites and apps, video, social, podcasts, and emerging tech. The award-giving body is sanctioned by the Academy of Interactive and Visual Arts (AIVA), an invite-only assembly comprising leading marketing, visual arts, and creative experts.
The winners of the w3 Awards are selected by the AIVA.
Congratulations, Abi!
— CDC, GMA Integrated News