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5 best local beauty drops of January 2024


In 2023, we've seen the rise of local beauty brands stepping up their game in bringing products effective to the Filipina skin and in Philippine weather.

For 2024, there's no way but up for the local scene as they continuously innovate products that promote creativity and love for all things local beauty.

What do these brands have up on their sleeve for this year? Here are five iconic drops of local beauty brands, all for the month of January.

1. blk Cushion Wand (P399)

2024 is the year not to hold back in adding shimmers to your beauty looks! Anne Curtis' beauty brand, blk, has developed a Cushion Wand product with a buildable and blendable formula to achieve that natural-looking luminous glow.

It comes in four shades meant for blush (Flushed, Rose), contour (Cocoa), and highlight (Champagne).

2. Sunnies Face Juice Tint (P445)

As of January, the Philippine weather is still a bit colder than usual, which sometimes causes one's skin, especially the lips, to be extra dry.  

To address this, Sunnies Face has launched Juice Tint, an innovative formula that hydrates and moisturizes the lips. At first swipe, it will leave your lips with a glossy texture, then dries down to a soft, vibrant tint.

Sunnies Face's Juice Tint comes in five shades: Gem (Berry rose), Rhubarb (Deep bright berry), Tea Rose (Soft pink brown), Lychee (Pink rose), and Strawberry (Pink bright red).

3. Issy Makeup Fixing Powder (P549)

Just because you painted your face beautifully before you leave the house doesn't mean it will stay flawless throughout the day. 

Understanding the struggles of touch-ups, Issy released a Makeup Fixing Powder designed as a universal "mattifier" that absorbs the face's excess oil without the heavy feeling or any white cast.

4. Teviant Ultimate Skin Master Primer (P750)

In 2024, skin-loving ingredients in makeup are still an ongoing trend. Teviant's newest Luminous Radiant Primer—which is included in the brand's Ultimate Skin Master collection—is enriched with a potent mix of active ingredients like Northern Truffle and Propanediol, which help in rejuvenating the skin before the application of makeup.

Northern Truffle has anti-aging, rejuvenating, and repairing properties, while Propanediol helps reduce skin's moisture loss.

5. Naked Collagen (P899)

While putting some blush on the face gives you a cute glow, nothing beats having radiant skin from within. Naked Collagen is a new local brand offering a powdered drink that boasts a blend of eight types of pure Marine Collagen Tripeptide, which has anti-aging effects and helps improve dry skin to get that natural glow.

—MGP, GMA Integrated News