Fully Booked to open branch in Mitsukoshi BGC with expanded Japanese content selection

Otakus, you might just have a new haven soon.

Fully Booked is set to open a branch in the Japanese-inspired mall, Mitsukoshi, in Bonifacio Global City.

And in partnership with the Japanese bookstore chain Kinokuniya, Fully Booked will be substantially expanding its Japanese manga and books selection!

According to a statement, Fully Booked is dedicating "almost half" of its retail space to shelf Japanese manga and books.

It will also feature a wide selection of English language manga.

“Bookworms can expect the typical Fully Booked range and curation of titles at our branch in Mitsukoshi BGC — with a special spotlight on manga, both in Japanese and English languages. With half of the branch earmarked for manga, we hope that manga readers will be delighted with the assortment of titles available,” said Fully Booked managing director Jaime Daez.

This partnership has been in the works since 2019. More and more Japanese content have been made available in Fully Booked's flagship store and e-commerce platform.

However, the new Mitsukoshi BGC branch will offer the widest range of manga in one single store for the first time.

“With the opening of a Japanese themed mall, we felt it was the right time to take it to the next level and offer Filipino readers a really extensive range of Japanese manga never before seen in any of our stores,” Daez said.

Aside from the expanded Japanese selection, the new branch will feature a graphic wall mural on its store front designed by renowned New York-based Japanese illustrator, Yuko Shimizu.

The Fully Booked Mitsukoshi BGC branch will be opened to the public on November 18. —JCB, GMA Integrated News