Celebrating National Skin Month with Locally Crafted Skincare Solutions

The demand for locally-made products is rising in the Philippines, driven by a growing need for formulations that are not only effective but also cater to the unique needs of Filipino skin. With an emphasis on accessibility, simplicity, and the science behind each ingredient, Filipino skincare is carving its own niche in the beauty industry, offering solutions that are not only effective but also cater to the tropical climate and diverse skin types of the Filipino population.

Founded in 2022, +Ful emerged from a passion for creating skincare products that genuinely resonate with Filipino consumers. The brand’s vision is simple: to deliver locally-made, science-backed skincare that is both effective and affordable. +Ful prides itself on crafting products that speak directly to Filipinos' everyday skincare concerns without unnecessary additives or complicated routines. With formulations designed to nurture healthy, radiant, and resilient skin, +Ful offers Filipinos a chance to embrace their natural beauty confidently and easily.

Revolutionizing Filipino Skincare
+Ful began in 2018 when the brand introduced imported skincare products through Lazada. However, after recognizing that many foreign products did not meet the specific needs of Filipino skin, the founders pivoted to creating their own. The brand’s commitment to addressing the unique skin concerns of Filipinos spurred its evolution from a retailer to a trusted partner in Filipino skincare.

“Our mission has always been to deliver skincare solutions that cater to the unique characteristics of Filipino skin,” says the brand’s founder. “This National Skin Month, we are proud to showcase how +Ful is making self-care more accessible, celebrating skin acceptance, and offering products that not only meet but embrace the beauty of Filipino skin.”

As a proud Filipino-made skincare brand, +Ful has built a strong foundation through Lazada, which has amplified its advocacy of delivering science-first, locally-crafted products to more Filipinos. Through exclusive LazBeauty events and features on LazLive, +Ful has gained valuable opportunities to showcase its “Filipino-first” products to a wider audience, empowering more Filipinos to embrace their natural beauty with skincare designed specifically for them.

Celebrating What’s Naturally Ours
Historically, affordable and locally tailored skincare options have been limited in the Philippines, leaving many Filipinos with few choices that truly address their skin’s unique needs. With a focus on community empowerment, local relevance, and inclusivity, +Ful is reshaping how Filipinos approach skincare, providing them with the tools they need for self-care, all while supporting a proudly Filipino-made brand.

This National Skin Month, +Ful is proud to highlight its impact in addressing the need for locally tailored skincare solutions. Skin acceptance — encouraging Filipinos to love their natural skin – is the heart of +Ful’s ethos. Recognized as part of the Top 20 best serums, toners, and sunscreen on Lazada, +Ful products are designed to nurture healthy, radiant, and resilient skin, empowering users to embrace their skin with confidence.

Looking ahead, +Ful is driven to grow further by expanding its product range, strengthening its online and offline presence, deepening its connection with Filipino skincare lovers.

Lazada brings a wide array of trusted local skincare and beauty products catering to every skin demand. Embrace and invest in your skin with exclusive LazBeauty deals this National Skin Month! Enjoy P99 LazBeauty Member Exclusive Deals every Monday and get Php100 off everyday with LazBeauty Member
Exclusive Vouchers.

To start your own online business on Lazada, sign up now at https://sellercenter.lazada.com.ph/apps/register/index.

This is a paid press release from Lazada.