Lee Min-ho is the newest 'good guy' of prominent property developer
South Korean superstar Lee Min-ho is tapped to be the newest brand ambassador of prominent property developer SM Development Corporation (SMDC).
Min-ho will be the face of the company's “Step into Luxury” campaign
“It's very important for a person to have a space to call home,” Lee Min Ho said in a statement. He added that being able to influence home buyers in owning their home is something he is grateful for.
Lee Min-ho is the lead actor of the Korean drama series Boys Over Flowers, City Hunter, The Heirs, The Legend of the Blue Sea, The King: Eternal Monarch, and Pachinko, which established him as a household name worldwide, including the Philippines.
The South Korean star has been voted as most favorite actor by the 2022 Overseas Hallyu Report, an international survey conducted in 18 countries by the Republic of Korea's Ministry of Culture, Sports and Tourism and the Korean Foundation for International Culture Exchange (KOFICE).
Min-ho, who has topped the list for five consecutive years since 2018, proved that he is an unwavering representative in Korea. Since 2009, he has received numerous awards for excellence in acting, and is considered as one of the most influential global style icons who has the largest number of followers on social media among Korean actors.
SMDC Vice President for Marketing Aye Luna said, “We are certainly excited to be working with Mr. Lee Min Ho for this campaign. Not only does he embody true luxury and sophistication, he is also a 'good guy' in every sense of the word. He cares about his family and fans, and positively contributes to society through his donation platform. This makes him the perfect brand ambassador.”
MEANWHILE, TAKE A LOOK AT THE HANDSOME PHOTOS OF LEE MIN-HO IN THIS GALLERY:
